Building the Best Possible Niche
When you start a website, one of the the first steps you will need to take in order to maximize your income is finding the niche in which you will operate. Of course, some people assume that targeting a niche in which they feel comfortable writing (and expounding on relevant topics) will be the best way for them to achieve success (after all, writing about something you want to write about will make it easier for you to keep up with the site and provide it with relevant content!), but while “writing about something you feel comfortable writing about” is certainly part of the process for building the best possible niche for you, there is one step you must take before this – and there are two steps you must take after this – in order to build the best possible niche!
The first step will be finding a profitable niche. After all, it is no good to fill a website with content relevant to your niche if this niche you have chosen is completely unprofitable! While there is no exact science to finding a profitable niche (and you may actually be quite surprised to discover which niches can, in fact, be profitable!), there are a few ways to increase your likelihood of finding a profitable niche. Use such tools as eBay, Amazon, and Google to discover which products are in high demand among online consumers, and use this information as a guide to the various niches that are likely to be profitable.
As you use these tools to find potentially profitable niches, you will discover that the list of potentially profitable niches can be extensive! This means that you will need to narrow your search to the particular niche your website will focus on – and this is when you get to determine which niche you will feel comfortable exploring. Keep your eyes open for products and consumer categories you feel A) comfortable writing about in at least an elementary sense, and B) excited about researching further. When you are able to focus on a potentially profitable niche that you enjoy exploring, it will be far more likely that this becomes a profitable niche for you.
It will also be important for you to understand buyer keywords, and the processes a buyer goes through online before they make a purchase. You will, of course, want to target buyer keywords on your site, but you can also maximize your profits by targeting “researchers” with your keywords, and using links within these pages to lead these researchers to new areas of your site. Because of the way in which “researchers” gradually become “buyers” as they collect more information online, you can use various posts on your site – with links embedded in each post – to lead “researchers” through the process yourself, helping them to gradually become buyers through the posts you have posted!
And as you achieve success in one niche, realize that this is not the end of that niche’s profitability. For every profitable niche, there are several related niches that can also be profitable. Once you have a site that is up and running (and is achieving success), begin building other sites for related niches. When you do this, you can use the original site to filter people to the related site as well – and you can continue building your network of interrelated sites until you reach a place where you are constantly boosting traffic – and profits – across all your sites!
Webfire offers some tools that can help speed up the process of finding a niche that is right for you. Macro and Omni Lead tools can help determine what topics are hot and which ones are not. Then you can begin to pick keyword in which to target by using the keyword tools. Finally the Article Spinner and Article Submitter tools can help you get unique content containing those targeted keywords out there for your new niche.