eBay and Drop shipping – Getting the Product to Your Customer

If you hope to own an eBay business, and make a
full time living at it, you can easily make that dream
come true – even if you don’t have a product of your
own to sell. eBay provides many people who want to
quit their corporate nine-to-five jobs with a way to
make a good living, without having to put up a lot of
start up capital. This is made possible with the help
of drop shippers. Drop shippers send merchandise to
the customers of business owners. If you have an
eBay business, you are a business owner. This will
allow you to offer a wide variety of stock in your
eBay store, without having the need to warehouse
all of those products!

All you have to do is set up your auction, and sell
the product. You then pass the customer’s
information on to the drop shipping company. The
drop shipper does the rest, and they will even use
your company information, as well as your company
logo if you have provided it to them. When the product
arrives at your customer’s home, they will have no idea
that your company didn’t send it. The drop shipper
will package, label, and ship the products that you
sell, allowing you more time to set up even more
auctions, for greater profits.

You must establish a relationship with several drop
shipping companies in order to become successful.
In the beginning, most companies will require you to
pay for the items that your customers order before
they are shipped. You need to fill orders in a
timely manner, so you should pay for the items with
a credit card for speedy service. Eventually, you will
be able to have the drop shipper fill your orders, and
then bill you for them later.

When you set up your eBay auctions, make sure
that your reserve price is set higher than the price
that the drop shipper will be charging you for the
item. The idea, of course, is to earn a profit!
Depending on the item you are selling, a markup
of about 10% should be about right, but you should
do some research to see if the item is selling for a
lower price in another eBay auction, or through
other online sources.

By starting an eBay business using the drop
shipping method, there is essentially no financial risk
involved. The product will be sold before you pay the
drop shipper for the item. This is one of the few
businesses where you can actually turn a profit
before you have expenditures!

Building the Best Possible Niche

When you start a website, one of the the first steps you will need to take in order to maximize your income is finding the niche in which you will operate. Of course, some people assume that targeting a niche in which they feel comfortable writing (and expounding on relevant topics) will be the best way for them to achieve success……….

Building the Best Possible Niche

When you start a website, one of the the first steps you will need to take in order to maximize your income is finding the niche in which you will operate. Of course, some people assume that targeting a niche in which they feel comfortable writing (and expounding on relevant topics) will be the best way for them to achieve success (after all, writing about something you want to write about will make it easier for you to keep up with the site and provide it with relevant content!), but while “writing about something you feel comfortable writing about” is certainly part of the process for building the best possible niche for you, there is one step you must take before this – and there are two steps you must take after this – in order to build the best possible niche!

The first step will be finding a profitable niche. After all, it is no good to fill a website with content relevant to your niche if this niche you have chosen is completely unprofitable! While there is no exact science to finding a profitable niche (and you may actually be quite surprised to discover which niches can, in fact, be profitable!), there are a few ways to increase your likelihood of finding a profitable niche. Use such tools as eBay, Amazon, and Google to discover which products are in high demand among online consumers, and use this information as a guide to the various niches that are likely to be profitable.

As you use these tools to find potentially profitable niches, you will discover that the list of potentially profitable niches can be extensive! This means that you will need to narrow your search to the particular niche your website will focus on – and this is when you get to determine which niche you will feel comfortable exploring. Keep your eyes open for products and consumer categories you feel A) comfortable writing about in at least an elementary sense, and B) excited about researching further. When you are able to focus on a potentially profitable niche that you enjoy exploring, it will be far more likely that this becomes a profitable niche for you.

It will also be important for you to understand buyer keywords, and the processes a buyer goes through online before they make a purchase. You will, of course, want to target buyer keywords on your site, but you can also maximize your profits by targeting “researchers” with your keywords, and using links within these pages to lead these researchers to new areas of your site. Because of the way in which “researchers” gradually become “buyers” as they collect more information online, you can use various posts on your site – with links embedded in each post – to lead “researchers” through the process yourself, helping them to gradually become buyers through the posts you have posted!

And as you achieve success in one niche, realize that this is not the end of that niche’s profitability. For every profitable niche, there are several related niches that can also be profitable. Once you have a site that is up and running (and is achieving success), begin building other sites for related niches. When you do this, you can use the original site to filter people to the related site as well – and you can continue building your network of interrelated sites until you reach a place where you are constantly boosting traffic – and profits – across all your sites!

Webfire offers some tools that can help speed up the process of finding a niche that is right for you.  Macro and Omni Lead tools can help determine what topics are hot and which ones are not.  Then you can begin to pick keyword in which to target by using the keyword tools.  Finally the Article Spinner and Article Submitter tools can help you get unique content containing those targeted keywords out there for your new niche.

Choosing the Best Keywords for Your Business

Choosing the Best Keywords for Your Business

If you have a website for your business, you will get a bit of traffic from your current customers as they visit for information or answers to questions, but while it is great to provide your current customers with access to your company in this manner, there are much more important ways for you to use your website! When you understand how to increase your visibility through keywords and search engine optimization, you will be able to bring new users to your website – which will eventually mean new customers for your business!

The best way to increase the number of new users who make their way to your website is to show up in search engine searches – and one of the best ways to do this is by incorporating keywords in the content of your site!

Keywords are the words or combination of words search engines use to determine how relevant your site is when someone searches for something online; if a search engine determines your site is irrelevant, they may bury you back on page 37 of the search, but if they determine your website is relevant to the search, you will show up right there on the first few pages! Because of this, it is important that you know what the best keywords are for your business, as this will enable you to implement these keywords, show up near the top of searches, and bring new customers your way!

There are three specific steps you should take in order to choose the right keywords for your business.

1. Know what products and services you want to highlight.

If you try to do a “general optimization” of your site – simply using general words and phrases that apply to your business – you are unlikely to make much headway in your quest for search engine optimization. But when you know the specific products and services you want to highlight, you will be able to come up with keywords that pertain directly to these products and services.

2. Figure out what keywords your competitors and contemporaries use.

There are two ways to go about figuring out what keywords your competitors and contemporaries use. The first way to figure out what keywords your competitors and contemporaries use is by using various search engines to search different words and phrases you think might lead you to their sites. For instance, if you are wanting to figure out what keywords other chimney cleaning companies in Chicago are using, consider searching something such as “Best chimney cleaning in Chicago.” You should take note of the keywords your competitors and contemporaries are using, as you can use similar keywords yourself; you should pay attention to the ones they are not using, as you will show up even higher in searches when you use these keywords yourself. The second way to figure out what keywords your competitors and contemporaries are using is by visiting their sites! Read through their content, and see which words and phrases you notice they are using often, as this will give you an idea of what words and phrases you can start targeting yourself.

3. Monitor your success.

Once you have begun to incorporate certain keywords into the content on your website, you will want to keep track of where you are showing up in searches. Try to maximize your success in areas where you are doing well – and when you notice keywords that seem to be unproductive, be willing to adjust your approach and look for something new! If you always remain flexible in your quest for search engine optimization, you will find that you are always increasing the success of your website.

When considering the best keywords for your business, make sure you give webfire’s specific keyword tools a try.  This set of tools allows you to search for keywords for buyers, and keywords to compare products.

How Many Backlinks Do I Have (And How Many Does My Competition Have?)

So you’ve started a website, and now you are doing everything you can to figure out how to raise this website’s profile. You will, of course, come across the term “search engine optimization” (or “SEO…

How Many Backlinks Do I Have (And How Many Does My Competition Have?)

One thing that will be important to your success online will be understanding how backlinks work, and recognizing how you can use backlinks to your advantage.

To put it quite simply: backlinks are the links on other sites that point back to your site – and backlinks are important because they are one of the main things that a search engine’s index software will use in order to determine how relevant your site is to any given search. The more backlinks you are able to collect (and the higher-ranking the sites providing these backlinks are), the more highly you will find yourself being ranked. But while it is all well and good to understand the concept of backlinks, this provides little in the way of helping you to know whether you are successfully accumulating backlinks yourself. Sure, you could look at your search engine rankings and see if you are moving upward as quickly as you would like, and from this you could hazard a guess as to whether or not you are accumulating as many backlinks as you would like, but wouldn’t it be nice if there were a way to see exactly how many backlinks you have – and how many backlinks your average competition for a particular keyword has?

The answer, of course, is “Yes – this most certainly would be nice!” And the good news is that Webfire provides one such tool!

By using Webfire’s site and market analysis tool, you will be able to constantly track how many backlinks your site has for any given keyword – and will also be able to see how many backlinks your average competition has for the same keyword. In this way, you will be able to determine how well you are doing compared to your competition in the way of backlinks, and will also be able to determine what you might consider doing differently to increase your success.


Constantly keeping an eye on all aspects of your site – and constantly tweaking and adjusting your site according to your findings – will be vital if you want to get the most out of your website, and with Webfire’s site and market analysis tool, you will be in the perfect position to do this!

Click here to explore in more detail Webfire.

Mobile Marketing – the New Worldwide Revolution

One of the most important things for growing your sales (and the overall success of your business) will be finding leads that work – after all, there is not a whole lot that is worse than spending all…

Mobile Marketing – the New Worldwide Revolution

Perhaps the biggest mistake many businesses make, as far as marketing goes, is that they are slow to adapt to changes in the marketing landscape – assuming that the new ways of doing things are nothing more than “fads” that will soon disappear – and by the time these businesses realize that the landscape around them has truly changed for good, they are often too far behind their competitors to be able to catch up.

The biggest changes in the world of marketing over the last several years has been the emergence (and subsequent boom!) of mobile marketing. If you have still been skeptical about the usefulness of mobile marketing, however, you should realize that mobile marketing is truly a form of marketing that is here to stay!

Over recent years – beginning with mobile devices such as the Blackberry, but seeing a veritable explosion with the introduction of the iPhone – smartphones (which – among their many other virtues – equip consumers with a handheld Internet browser they can access from just about anywhere) have become the hottest item on the market. In fact, it is rare that you can go anywhere in public – the mall, a coffee shop, or even your place of business – and fail to see people with a smartphone in hand.

Early on, it was assumed that smartphones were only for businessmen and businesswomen, but once the iPhone hit the market, everyone from high school students to retirees “had to have” a smartphone.

Of course, mobile marketing began its boom at that point, but it has intensified over the last few years with the introduction of the iPad (and other, similar tablet devices). And in fact, at this point, more than one in every three American adults owns a smartphone or a tablet PC! This means that one in every three U.S. adults can be reached through mobile marketing, and this number continues to grow each day! For anyone who has ever thought that mobile marketing must be a “fad,” this alone should be a wakeup call!

The good news, however – if you have a business that has lagged behind its competitors in the realm of mobile marketing – is that mobile marketing (even for its popularity and widespread use) is still a relatively new field of marketing. This means that no business is so far behind that it cannot recover – as long as it takes the time to understand mobile marketing opportunities, and the ways in which it can cash in on mobile marketing.

If you have waited until now to take advantage of mobile marketing, realize that it is not a form of marketing that will disappear in the near future – and now is as good a time as any to jump on board and begin taking advantage of mobile marketing yourself!

SEO – Without All the Geek Speak

SEO – Without All the Geek Speak

What is SEO, anyway?

When you are setting up a website, you will see the term “SEO” all the time, and you may have started wondering what the heck SEO is in the first place! SEO stands for “search engine optimization,” and it essentially is the science of setting up a website in such a way that it shows up highly in search engines.

Why is SEO important?

A website can be one of the best tools for your business (in fact, for some people, their website is their business!), but if you fail to understand SEO, your website is unlikely to do you much good. For instance, if you sell metal detectors, you may have a website, but when someone searches “buy metal detectors,” you might be back on page 80 of the search – in which case, anyone searching for metal detectors will never stumble across you! If you understand SEO, however, you could get your website on the first few pages when someone searches “buy metal detectors” – which would make it far more likely that people will stumble across your site (which means it is far more likely you will make more money!).

How do I focus on SEO myself?

There are two primary keys to SEO: keywords, and backlinks. Keywords are certain words or combinations of words that you aim to incorporate throughout the content of your website, so that your website will be more likely to show up on search engines when people search those keywords. For example, if someone searches “find a good deal on slippers,” and you have incorporated these exact words into the content of your website, you will be more likely to show up near the top of the search! Backlinks, on the other hand, are links that other people have posted, directing readers to your site. Each time someone posts a backlink that takes readers to your site, search engines see this as a “vote of confidence” for your site, which will bump you up in their rankings (the higher-ranked the website that provides this backlink, the more valuable it will be for you!). You can gain backlinks by simply providing quality content on your site and encouraging people to share it, or you can gain backlinks with a backlink builder – which allows you to provide content for other sites while linking back to your own!

How long is it going to take for my search engine ranking to rise?

Sometimes, your search engine ranking will skyrocket all at once (back to the metal detector example: if Chicago O’Hare purchased metal detectors from you and linked to you on their site, you would see a quick jump in your search engine ranking!), but more often than not, you will need a bit of patience. Continue incorporating keywords and drumming up backlinks – and continue monitoring your search engine ranking – and you will soon find that you are climbing higher and higher. And of course, the higher you climb in search engine rankings, the more successful your site will be!

Optimizing your SEO is incredibly valuable to your business site.  Using tools like Omnileads and Macroleads Fire, can help you get backlinks and content on frequently visited forums and blog.  The wide array of Keyword tools in Webfire’s membership page can be a great resource for getting those ever-important keywords, while Webfire’s Site and Market Analysis tool can help analyze you site and any keywords you choose for their effectiveness and desirability.

What Does Blog Marketing Entail?

What Does Blog Marketing Entail?

Blog marketing is something that many do every day. Some make a full time living just from blog marketing and others do it as a hobby. Depending on just how serious you are about marketing your blog, you may find that some aspects of blog marketing are just something more that you are not interested in doing. For example, if you have a blog that you update and just have as a hobby, you are not hardly going to be worried about how many readers you have, as well as how many sales you make from your blog. But, if your blog were more than just a hobby, and how you make an income, you would be wanting to know all of these things and more.

Blog marketing is a technique that many use. While not everyone that has a blog markets it the same way, they all generally have the same goal. Which is more traffic, sales, and readers. When you have all of these things you were successful in marketing your blog. But you should know that just because you have all of these things does not mean that you are done marketing. Actually blog marketing is a never ending task. There will always be something more that needs to be done, and you will never actually be done.

Marketing your blog consists of many things all used together to get the same end result. Such as getting links to your blog or leaving comments on other’s blogs. Using SEO which is search engine optimization is another thing that is important in the world of blog marketing. You should use SEO on your blog just as you would a website. Doing so will get you higher in the search engine results and will result in a blog that anyone can find that is looking for the products or information that you have.

Make sure that your blog has the RSS feeds. Having these feeds will allow others to be able to link to you blog. Having many links a huge part of blog marketing that you want to take advantage of as well. When someone uses the RSS feeds from your blog, they are able to get the posts that you make, and will give you a link back from their blog, or website, whichever they posted it on. This is another excellent way to market your blog and will get you the results that you are looking for. You can also use RSS feeds from someone else’s blog on your blog, and return the favor.

Blog marketing entails many things as you can see, whether you are blogging for a hobby, or an income is going to make a huge difference in the techniques that you choose to use, as well as the outcome. Be sure that you are using the best techniques that will get you the results that you want and that you are looking for. If you are not sure what that is, just wait before you actually start marketing your blog so that you wont be wasting any time. Wasting time on something that you are not sure about is almost as bad as wasting your hard earned money on it. Make sure that you are interested in everything that blog marketing entails is a great idea before you start marketing your blog heavily.

Adsense is for Everyone

Adsense is for Everyone

When Google’s AdSense appeared, there were a lot of people who doubted Google’s idea would be marketable and actually generate any profits. Yet as we stand here today it’s probably the most well known pay per click venture in the world.

Yes, all those nay sayers ended up eating their own words in the end. And that is because the folks at Google never go and do something without assessing whether or not it will be profitable, or exactly how profitable it is.

But of course, as you might very well know, AdSense isn’t just profitable for Google. It’s also profitable for the people who advertise via AdWords and very profitable for publishers who use it to make earnings which are sometimes just enormous.

So one must ask himself why this is such a good deal for everybody. And the question in itself is very justified because you hardly ever come across something that’s profitable for everyone in the chain. So why would AdSense be any different.

Well, AdSense is where it stands today, giving benefits for everybody in the game because it exploits a gap in the Internet’s advertising model.

You see, the Internet is a very interactive environment, and its interactions come from the people who are browsing. They choose whether or not to follow a certain link and the term “navigating” is probably the most precise one at describing this situation.

So AdSense is great because it links together buyers and sellers. Yes, you have to hand it out to Google for a brilliant idea. They know there are people out there that want to buy stuff and people who want to sell them what they’re interested in. And Google AdSense helps members of the two categories find each other.

It works for the visitors, because the model is very transparent. You don’t see a huge graphic banner which tries to lure you into buying something. You just see a few words. And if you like what you see you can just click it. It works because visitors don’t have that feeling of someone trying to lure them into spending money. Ironically, however, they’re wrong.

It works for the AdWords advertisers because their ads go everywhere. Not only will they find themselves listed in Google’s search which gets gazillions of hits per day, up front without working as much for SEO and waiting so much.

Their ads can reach any website that deals with anything similar to what they’re trying to sell. Now you must realize they could never pull of such great advertising by themselves. And that brings us to the thing that makes Google’s AdSense a publisher’s best friend.

It comes from the fact that the ads are contextual, that they somehow related to the keywords you deal with on your page. Because people or on your site, which deals with a certain topic, you already know they’re interested in that topic.

But, hey, wait a minute, Google knows some companies which want to sell your visitors something related to their topic. Google wants your visitors, you want Google’s advertisers and the visitors just want to buy stuff. And that is the essence of what makes AdSense a great deal for everybody.

This is by far the most profitable hook-up deal you’re ever going to see anywhere on the Internet.

So you have to appreciate Google for realizing a killer deal. You have to appreciate how well thought out, yet simple this scheme really is. Sure, in practice it has a few quirks but those are minor and, up to this point everyone seems to be enjoying Google’s AdSense.

You need to have optimized niche website templates for best results. You may find the best adsense templates and blog templates at ( They are offering 100 fresh new templates every month.

What are Keywords Anyway?

As you study up on all the things you will need to know about running your own website, you will notice that the word “Keywords” seems to be waiting for you around every corner, and you may have even …

What are Keywords Anyway?

As you study up on all the things you will need to know about running your own website, you will notice that the word “Keywords” seems to be waiting for you around every corner, and you may have even started to wonder, “What are keywords, anyway, and why do I need to understand them?” The simple answer to that question is as follows:

Understanding keywords is one of the most important things you can do if you want your website to be a success!

But of course, you probably figured that out already, simply from how often you see the word “Keywords” in your research! And in order to take advantage of keywords, you will need to understand keywords – what they mean, how they work, and how you can make them work for you.

When search engines (such as Google, Yahoo, and Bing) put together the results that will show up in searches, they use keywords to determine which websites will show up, and where these websites will show up. If you have ever “Googled” something, you have probably realized why it would be important to get your website on the front page of Google searches. After all, someone is likely to click through the links on the first couple pages, but it is not nearly as likely that they will jump to page 17 and click on those links!

The best way to understand what keywords are is to look at an example of keywords. And you may be surprised to realize that you have actually read through an example of keywords just now!

Because of the question this article answers – “What are keywords?” – there are a few important keyword combinations for this article to have within the content. Some examples of such keyword combinations are the following:

Take advantage of keywords

Understanding keywords

What are keywords

Get your website on the front page of Google searches

Understand what keywords are

Example of keywords

Important keyword combinations

These are the sorts of things people are likely to search in order to gain an understanding of keywords – and by simply including those keyword combinations in the course of this article, it increases the chances of this article showing up in searches.

Each time you add content to your website, you should be aware of both who you are trying to target and what these people are likely to search. And then, simply write your content including these keyword combinations, and watch as your traffic increases!

Webfire  a wide range of keyword tools to assist you in getting the perfect combination for your needs.  Be sure to give the general keyword tool a try when you begin to determine what combination you need.  Webfire  offers you keyword tools to target buyers specifically.

How Will Backlinks Help You Make Money

How Will Backlinks Help You Make Money

As you build your website and look for every advantage you can find in order to maximize its profitability, one concept you are likely to come across quite frequently is backlinks – and in order to understand how backlinks will help you make money, you must first understand what backlinks are!

To put it quite simply, backlinks are any link on one website that takes the person who clicks on that link to a different website.

Backlinks are used in a variety of ways, but the two most important functions of backlinks are 1) The way in which backlinks function with search engine optimization, and 2) The way in which backlinks can make money for the person who posts them.

1. The way in which backlinks function with search engine optimization

When search engines determine where a particular website will show up in a search, one of the big things they look at is how many backlinks point to that site. For instance, if 150 different websites have inserted backlinks that refer to a particular site, the search engine will read this as 150 “votes of confidence” for that particular site – thereby elevating where this site will show up in rankings! Of course, backlinks are typically used to link to external sites that have relevant content, but once you begin expanding your Internet operation – running several sites at once – you can increase the search engine ranking of all these sites by periodically inserting backlinks to the other sites!

2. The way in which backlinks can make money for the person who posts them

By using a backlink tool, you can actually turn certain keywords in the text of your website into backlinks, for which you will be paid when people click on them! In essence, these backlinks function as advertisements. But rather than ads that reside inside of banners, these ads will settle in right there amongst your regular content, making you money every time a reader clicks on one!

Understanding backlinks is one of the best ways to increase the profitability of your website – and once you start using backlinks to boost your search engine ranking and to make money directly, your site will quickly become far more profitable.

Backinks can be created very easily using Webfire’s Macrolead ( and Omnilead tools on forums and blogs.  You can also use Webfire’s Article Spinner and Article Submitter to create unique content for article submission sites where you are allowed to have a link in your profile as an author providing more valuable backlinks.